PROMOS
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Mercedes-Benz AMG
50 Years of AMG

Role: Post Production | Graphics

Experience 50 years of AMG driving performance in this high-energy edit. The video explores the history of the brand through its most famous feature: the engine sound.
A mix of vintage racing film and modern track footage was used to tell the story. The edit follows the timeline from 1967 to now.
The sound design is crucial. It shows the emotional bond between the driver and the car. You hear the signature growl. You see the speed. The car moves through corners and drifts on the track, while drivers and fans mimic the roar.
Live the Journey
Market Launch

Role: Post Production | Graphics

Live The Journey — a company offering self-drive, hiking, and guided tours.

The project showcases the breathtaking landscapes of the Namib Desert, specifically from Lüderitz to Walvis Bay, featuring vast sand dunes, a shipwreck, and the point where the desert meets the ocean.

It leverages the blend of extreme adventure and serene moments, such as camping and enjoying meals with fellow travellers.

Beautiful News
A Year in Review

Role: Post Production | Graphics

We stood at the end of an unforgettable year in 2020. Twelve months of uncertainty, despair, unrest, and isolation are drawing to a close. Thousands of lives have been claimed by a virus, we’ve been separated from all that was once a given, and now we’re trying to figure out what ‘normal’ looks like. 

We got through 2020. We can endure anything. Not only that, but we’ve come out the other side stronger and with the clarity of what really matters. The future holds promise and purpose for us all.

Mercedes-Benz AMG
Advanced Driving Academy

Role: Post Production | Graphics

A promotional piece for the Mercedes-Benz AMG, featuring high-performance manoeuvres across various advanced driving exercises, including a wet-surface skid pad. 

The project aims to showcase the excitement and skill needed for this extreme-precision driving, highlighting the academy's role in teaching advanced techniques.

Mixing high-octane, energetic footage with lifestyle and glamorous still images, this highlights the academy's blend of theoretical knowledge and practical application.


Mercedes-Benz AMG
South Africa x Akani Simbine
“Never Stop Improving”

Role: Post Production | Graphics

Featuring South African Olympic sprinter, Akani Simbine, this project draws a parallel between Akani's dedication to performance and AMG's commitment to continuous improvement.

The treatment alternates between black-and-white and colour footage, with text overlays to display phrases like “Losing is not an option” and “Winning is everything,” which culminate in the final tagline, “Never Stop Improving.”

WE ARE VALORA
Market Launch

Role: Creative Direction | Post Production | Graphics

Emphasising a forward-thinking and interconnected identity, the video champions We Are Valora's tagline, “We exist to shape our tomorrow,” promising the focus on innovation and social progress.

My Beautiful South Africa
Season 3

Role: Post Production | Graphics

This promotional video explores the diverse scenery of South Africa. The edit mixes shots of sand dunes, storms, and wildlife with busy city streets. Visual cuts synchronise with the percussive audio track to build momentum. The sequence moves from quiet mornings to active scenes of running animals and open roads.

Text overlays guide the viewer through the narrative. This project shows the ability to handle fast-paced commercial editing. It proves the skill involved in selecting the right footage to match the brand identity.

St. John's College
Basketball

Role: Creative Direction | Post Production | Graphics

An action-packed promotional trailer for the 2016 St. John's College Basketball Tournament. 

Using dynamic camera angles, slow motion, and fog to create a dramatic and intense atmosphere, dynamic graphic sequencing with a basketball surrounded by fire, matched with impactful audio, sets a competitive tone through the promo.

The theme of brotherhood and competition is reinforced and encouraged with slogans like “More Than a Game” and “It's a Brotherhood.”

Castle Lite
Turbo Frost Chilling (TFC)

Role: Post Production

A short promotional advert created for VWV and SAB to introduce their new Turbo Frost Chilling (TFC) machine to their staff.

Featuring a bartender demonstrating the new machine's features, including a “frost” and “glacial pour” that produce an extra-cold beer. The video highlights the TFC's aesthetic appeal with its glowing blue lights and sleek, chrome finish.

A simple, direct showcase of a new product designed to enhance the experience of drinking Castle Lite, ending with the brand's logo and tagline.

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